AI · Automations · Product

Boutique automation & AI solutions

Smart solutions
for smart businesses.

Less manual work, more time to grow. Automation, AI and product management for small and medium businesses.

Popular business automations

  1. Automatic lead capture
  2. Lead replies & follow-up
  3. Real-time team alerts
  4. Data sync between tools
  5. Booking & reminders
  6. Invoices & payment reminders
  7. AI customer-service chatbot
  8. Automated email campaigns
  9. Scheduled social posts
  10. Automated reports

Based on research by Zapier, Salesforce and HubSpot

Your time is your business's most limited resource.

Automation and AI take over repetitive work, streamline your processes and free up your time for what really matters: growing your business.

You don't need to be technical to bring AI into your business. That's what we're here for.

How much time could automation save you? Try the calculator

What we do

From your online presence to the systems behind the scenes. Together we pick only what will actually move your business.

Custom AI solutions

Smart assistants, automated customer replies, document analysis and summaries, built around your data and workflows.

  • Chatbots
  • AI agents
  • Document processing

Process automation

We connect the tools you already use and remove repetitive manual work: leads, quotes, reminders and reports.

Landing pages

One focused page that brings in inquiries. Fast, mobile-first and wired to WhatsApp and your systems.

Websites

A clean, fast business website that's easy to update and works on every device.

Product management & consulting

For businesses and startups building a digital product or adding AI to an existing one. For a defined project, or as a part-time product manager over time.

  • Validating the idea with customers before building
  • Product strategy and roadmap
  • MVP definition and specs for developers
  • Prioritization: what to build first and why
  • Guiding the dev team and sprints
  • Specifying AI-powered products and features
  • Metrics and analytics for data-driven decisions
  • Part-time (fractional) product management

AI training for businesses

Hands-on training built around your business's daily tasks, with uses you can apply the next day. As a team workshop, one-on-one coaching for owners, or a series of short sessions.

  • AI for office work: emails, quotes and summaries
  • Marketing content in your brand's voice
  • Faster customer service, including WhatsApp
  • An AI assistant that knows your business
  • Simple no-code automations
  • AI for numbers, Excel and Google Sheets
  • Images and videos for marketing
  • Using AI safely in your business

A needs-discovery call. 30 minutes, free.

Short, focused and no strings attached. You'll leave with a clear direction, even if we don't end up working together.

Book a free call
  • Find where your business loses time and money
  • Spot what can be automated this month
  • Get an honest recommendation for the next step

How it works

  1. Listen

    A 30-minute call to understand your business, pain points and goals.

  2. Plan

    A clear proposal with scope, timeline and price. No surprises.

  3. Build & integrate

    We develop, test and connect everything to your existing tools.

  4. Support

    Team training and ongoing support, so the solution actually gets used.

Your data stays yours

When you bring AI and automation into a business, the first question should be what happens to your data. Here's how we work:

  • Everything in your accounts

    Systems, data and automations are built in accounts you own. You stay in control and can revoke any access at any time.

  • Minimal permissions

    Each tool gets access only to what it needs to work. At the end of a project we review permissions together and remove anything no longer needed.

  • Your data doesn't train AI

    We use the business tiers and APIs of OpenAI, Anthropic and Google. Under the providers' policies, data sent through them isn't used to train their models by default.

  • Sensitive data stays out

    We agree upfront which data may be sent to AI tools. Sensitive details like ID numbers, card details or medical information stay out of the process.

  • Collect only what's needed

    Each automation moves and stores only the fields it actually needs. Less data moving between systems means less risk.

  • Documentation and transparency

    At the end of every project you get a document explaining what's connected to what, which data goes where, and how to disconnect each part.

Why a boutique solution?

Big agencies sell packages. We build one solution, yours, and stay reachable.

Personal attention
You work directly with the people building it. No layers, no call center.
Right-sized
We don't sell what you don't need. Start small, grow with results.
Plain language
Everything explained clearly, without technical jargon.
Measurable results
Every solution is measured by the time and money it saves.
Eranit Itzik Danon

Product Management · Product Strategy · AI Product Development

View LinkedIn profile

Nice to meet you, I'm Eranit Itzik Danon

Small and medium businesses are my passion. Nothing makes me happier than working with them and helping them grow.

More than a decade of leading products, at startups and at large companies like NICE. Over the past decade I've specialized mainly in FinTech companies. I've worked with dozens of customers, defined what gets built and why, and led development teams from idea to a product that works in the field.

My background is technical: a B.Sc. in Computer Science and years of software development. It lets me connect the business need to the technical solution, and know what can be built, what it will take and how to do it right. AI and automation tools are part of my everyday work.

In recent years my focus has been small and medium businesses. I founded EraNext to bring them the way product managers work: start from the problem, build a small solution that works, and improve it based on what happens in the field.

10+
years leading products, with dozens of customers
B.Sc.
Computer Science and a software development background
AI
Certified AI & Automation Builder
Experience at:BehalfBlueVineReady4NICEAmdocs

Frequently asked questions

Everything you might want to ask before getting started. Anything else, ask us on the discovery call.

You can, and we even run training on exactly that. But learning the tools is the easy part. The hard part is knowing which process is worth automating, connecting the systems you already use, handling edge cases and maintaining it over time. The real question is where your time is worth more: on trial and error, or on running and growing your business.

Let's talk

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